Course: Sustainability Communication | OnCourse UB
Lection 4
Future Methodologies, Engagement
The final episode of the third chapter centers on future methodologies
and engagement, discussing the necessity for novel methods and the
potential characteristics of these 'sustainable methods.' It also
emphasizes the need for further theory development, which should
encompass considerations of communities, social, and cultural contexts.
Additionally, this is where the research should be directed. This
research doesn't necessarily have to explicitly address sustainability
itself; instead, it focuses on creating communicative spaces. These
spaces facilitate the negotiation of people's understanding of
sustainability, thus enabling the cultivation of sustainability as a new
norm.